LAST UPDATED: 10/01/2021
3. Transparency and Notice
3.1 Types of Personal Information We Collect. The types of Personal Information we may collect (directly from you or from third party sources) and our privacy practices depend on the nature of your relationship with us and the requirements of applicable law. We collect Personal Information regarding our users of the Services (collectively “Individuals”), which, for greater certainty, includes visitors to the Site and both Account holders and non-Account holders who purchase our products.
3.1.1 Information You Provide Directly to Us. When you use the Services or engage in certain activities, such as registering for an Account, requesting information about the Services, or contacting us directly, we may ask you to provide some or all of the following types of information:
Payment Information.When you purchase our products through the Services, you will need to provide us certain information that can be used to identify you in order for us to deliver the products to you. Such information includes, without limitation, your email address, delivery details such as your first and last name, phone number, physical address, and payment details such as your credit card number and billing address (collectively, “Payment Information”). Other than the last four digits of the credit card you use to purchase our products, Payment Information will not be stored by us and will be accessed and processed by third-party payment processors as described in more detail in Section 5 below.
Account Information. You do not need to create an Account in order to use our Services or purchase our products. However, if you would like to receive a subscription to our products or, in some circumstances when you would like to become a wholesale customer of our products, you will need to create an Account. If you create an Account, in addition to some of the Payment Information described above, we may collect additional information from you. We may store such information that you provide us in relation to your Account on the Services.
Communications with Us. We may collect and store Personal Information from you such as your first and last name, email address, and the content of any message you send us when you choose to request information about our Services, request to receive customer or technical support, provide feedback about our products or Services, or otherwise communicate with us.
Surveys. We may contact you to participate in surveys, including during business or marketing events. If you do volunteer to participate, you may be asked to provide certain information which may include Personal Information and should only contribute information in your participation in our surveys that you provide voluntarily.
Automatic Data Collection. We may collect certain information automatically when you use the Services. This information may include your Internet protocol (IP) address, user settings, IMEI, MAC address, cookie identifiers, and other unique identifiers, details about your browser, operating system or device, location information, Internet service provider, pages that you visit before, during and after using the Services, information about the links you click, and other information about how you use the Services. Information we collect may be associated with Accounts and other devices.
3.1.2 Information Collected from Other Sources. We may receive information about you from other sources, including through third party services and organizations to supplement information provided by you. This supplemental information allows us to verify information that you have provided to us and to enhance our ability to provide you with information about our business, products, and Services.
3.2 How we Use Your Information. We Process Personal Information about Individuals for a variety of business purposes, including:
To Provide Products, Services, or Information Requested, including to:
o Generally manage Individual information and Accounts;
o Respond to questions, comments, and other requests;
o Provide access to certain areas, functionalities, and features of our Services (for instance, in order to process your orders and deliver our products to you);
o Integrate the Services with other services; and
o Contact you to answer requests for customer support or technical support.
For Administrative Purposes including to:
o Measure interest and engagement in our Services;
o Conduct research and development;
o Improve our products and Services;
o Develop new products and services;
o Ensure internal quality control;
o Verify Individual identity;
o Communicate with you about your Individual Accounts, activities on our Services and changes to any of our policies;
o Process your financial information and other payment methods for products or Services purchased;
o Prevent potentially prohibited or illegal activities; and
o Enforce our Agreement.
To Market Our Products and Services. We may use Personal Information to provide you with materials about offers, products, and Services that may be of interest to you, including new content or services. We may provide you with these materials by email or other mechanisms as permitted by applicable law. Such uses include:
o To tailor content, advertisements, and offers;
o To notify you about offers, products, and services that may be of interest to you;
o To provide services to you and our sponsors;
o Other purposes you consent to or are disclosed to you when you provide Personal Information.
You may contact us at any time to opt out of the use of your Personal Information for marketing purposes, as further described below.
De-Identified and Aggregated Information Use. We may use Personal Information and other information about you to create de-identified and aggregated information, such as de-identified demographic information, de-identified location information, information about the computer or device from which you access our Services, or other analyses we create. De-identified or aggregated information is not Personal Information, and we may use such information in a number of ways, including research, internal analysis, analytics, and any other legally permissible purposes. We may share this information with third parties for our or their purposes in an anonymized or aggregated form designed to prevent anyone from identifying you.
Other Uses. We may use Personal Information to pursue other interests to improve our services, such as direct marketing, research (including marketing research), network and information security, fraud prevention, or other purposes disclosed to you at the time you provide Personal Information or with your consent.
3.3 Cookies, Pixel Tags/Web Beacons, Analytics Information, and Interest-Based Advertising
Cookies. Cookies are small text files placed in Individual’s devices to store their preferences. Most browsers allow you to block and delete cookies. However, if you do that, some features of the Services may not work properly.
Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece of code embedded on the Site that collects information about users’ engagement on the Site. The use of a pixel allows us to record, for example, that a user has visited a particular web page or clicked on a particular advertisement.
Analytics Service Providers. We may use analytics service providers to collect information regarding Individual behavior, Individual demographics, and how Individuals engage with our Services. We use this information to help determine how to improve our Services, gauge user experience and respond to changes in our Services, to develop content, and for internal research purposes. The analytics service providers we use include:
Google Analytics. We may use Google Analytics, a service provided by Google Inc., to gather information about how users engage with our Services. For more information about Google Analytics, please visit www.google.com/policies/privacy/partners/. You can opt out of Google’s collection and Processing of data generated by your use of the Services by going to http://tools.google.com/dlpage/gaoptout.
Double Click. For more information about Double Click, please visit https://www.google.com/intl/en_us/doubleclick/platform/terms.html. For more information on turning off Google ad personalization, go to https://support.google.com/ads/answer/7395996.
Facebook Connect and Facebook Custom Audience. For more information on Facebook Custom Audience, please visit https://www.facebook.com/help/405977429438260and https://www.facebook.com/business/help/341425252616329. Information about opting out of Facebook Custom Audience is provided at https://www.facebook.com/business/help/1415256572060999. To opt out from Facebook Connect, please visit http://www.aboutads.info/choicesand http://www.youronlinechoices.eu/.
Our uses of such Technologies fall into the following general categories:
Operationally Necessary. This includes Technologies that allow you access to our Services that are required to identify irregular Services behavior, prevent fraudulent activity and improve security or that allow you to make use of our functions such as shopping-carts or similar functions;
Performance Related. We may use Technologies to assess the performance of our Services, including as part of our analytic practices to help us understand how our Individuals use the Services;
Functionality Related. We may use Technologies that allow us to offer you enhanced functionality when accessing or using our Services. This may include identifying you when you sign into our Services or keeping track of your specified preferences, interests, or past items viewed;
Advertising or Targeting Related. We may use Technologies, including third-party Technologies, to deliver content, including ads relevant to your interests, on our Services or on third party sites.
4. Third Party Websites, Social Media Platforms, and Software Development Kits
Our Services, including certain journals and newsletters published in our Services, may reference or link to other websites. In addition, other websites may reference or link to our Services. These other domains and websites are not controlled by us. By visiting such websites, you assume the risk that the Personal Information provided by you may be viewed and used by Third Parties for any number of purposes. In addition, our Services may also contain links to various social media platforms. If you already use these social media platforms, their cookies may be set on your computer or device when using the Services. We encourage our users to read the privacy policies of each website and application with which they interact. We do not endorse, screen or approve, and are not responsible for the privacy practices or content of such other websites or applications.
We may use third party software development kits (“SDKs”) or application program interfaces (“APIs”) as part of the functionality of our Services. APIs and SDKs may allow third parties, including advertisers, to collect your Personal Information to provide content that is more relevant to you. We use the following SDKs [ ]. For more information about our use of SDKs and APIs, please contact us as set forth below.
5. Onward Transfer - We May Disclose Your Information
We Use Vendors and Service Providers. We may share information we receive from you with vendors and service providers. The types of service providers (processors) to whom we entrust Personal Information include service providers for: (i) provision of IT and related services; (ii) provision of information and services you have requested; (iii) payment processing; (iv) customer service activities; and (v) in connection with the provision of the Services. Some examples of third-party service providers who have access to your information include:
Wix Payments. We may share some of your information, including your Payment, delivery, and shipping Information with Wix Payments. The Processing Services of Wix Payments are provided by Adyen N.V. (“Adyen”) or by Stripe Inc. (“Stripe”) (each, the “Processor”), their affiliates, and the acquiring bank. In order to use Wix Payments, You, in addition to satisfying the other requirements detailed herein, hereby consent to and agree to be bound by the Processor Terms and Conditions (located here; the “Processor Terms”), which are hereby incorporated by reference.This information is used to keep you up to date on orders, and, if you opt in to our newsletter, to market our products. For more information on Wix Payments privacy practices, please read its Terms of Payment here: https://www.wix.com/about/terms-of-payments
Business Partners. We may share Personal Information with our business partners or affiliates with whom we jointly offer products or Services or whose products or services we believe may be of interest to you. In such cases, our business partner’s name will appear along with ours. We require our affiliates and business partners to agree in writing to maintain the confidentiality of Personal Information they maintain on our behalf and not to use it for any purpose other than the purpose for which we provided them.
Marketing – Interest-Based Advertising and Third-Party Marketing. Through our Services, we may allow third party advertising partners to set Technologies and other tracking tools to collect information regarding your activities (e.g., your IP address, page(s) visited, location, time of day). We may also combine and share such information as well as selected Personal Information (such as demographic information and past purchase history) with third party advertising partners. These advertising partners may use this information (and similar information collected from other websites) for purposes of delivering targeted advertisements to you when you visit related websites within their networks. This practice is commonly referred to as “interest-based advertising” or “online behavioral advertising.” We may allow access to other data collected by the Services to share information that may be useful, relevant, valuable or otherwise of interest to you. If you prefer that we do not share your Personal Information with third party advertising partners, please see Section 7.4 below on how you may opt out of such sharing at no cost by.
Disclosures to Protect Us or Others (e.g., as Required by Law and Similar Disclosures).We may access, preserve, and disclose your Personal Information, other Account inform